Brand Suicide

Image via Wikipedia If you had to buy your medicine for a life threatening illness would you trust your life with cheap drugs? Then why trust your corporate identity with cheap design?! A good corporate logo is an image based interpretation that represents the core identity of a company or individual as well as central message, be it benefit, mission or vision. You could say that it shows...

August 24th, 2010 by Michael 

Laws Of Design Will Make You More Money

Image via Wikipedia Todays offering is someone else’s work that I found online. (Don’t worry – I didn’t steal it! It has the facility to embed it in other sites much like a YouTube video!) What caught my attention though was a simple explanation of various things that I’ve become aware of in my years of graphic & web design. You know how sometimes you know...

May 8th, 2010 by Michael 

Setting Goals To Make Money

Image via Wikipedia Look in a bookstore, library or research online on books on goal setting and you’d be fooled into thinking that you needed to be a rocket scientist in order to be able to set goals that you can really achieve! We’ve all heard of KISS, (Keep It Simple Stupid) and it’s a old cliche, but I think really relevant here. Few of us get a real kick out of planning...

March 13th, 2010 by Michael 

Men’s Brain, Women’s Brain

Video from you tubeTodays post may seem a little random but can you pick out the gem of a point Mark Gungor makes about how to communicate to your prospective clients? He doesn’t just say it out loud, in fact he doesn’t even mention “clients”, but through his engaging and funny style he reveals some interesting psychological triggers that are sure to be effect if we use them...

July 17th, 2009 by Michael 

Good Design Makes Money

Image via Wikipedia. One negative result of progress in computing power in the last 25 years or more is the idea that all you need to be a designer today is to own a computer! yeah right! That’s why I’m going to buy a stethoscope tomorrow and become a doctor! In the mid-1980s many people were zealously heralding the “new desktop publishing” technology and how it would...

July 15th, 2009 by Michael